In light of a shockingly high unemployment rate and a struggling economy, today’s job applicants are looking for innovative ways to stand out from the rest and secure a position in a highly competitive market. One way that Baby Boomers are trying to look more attractive to potential employers is through cosmetic procedures that result in a more youthful appearance.
In America, it has become common knowledge that appearance and confidence are often linked to success, particularly in regard to employment. Young people are seen as more tech-savvy and adaptable, and many companies compete to win the patronage and loyalty of the under-30 market. In a culture that celebrates youth, the older generation has become increasingly concerned about looking younger despite living longer.
Although age discrimination is illegal, it can be something that is so subtle and hard to prove. Anecdotal evidence from over-40 job applicants indicates that many of them have felt that they were passed over for a position or a promotion due to their age, even if their superior cited other reasons for the decision. Now that more and more people are losing jobs, including many members of the Baby Boomer generation, the pressure to look younger is even stronger as individuals are thrown into a pool of highly qualified and competitive applicants of every age group.
A recent telephone survey by the American Society of Plastic Surgeons indicates that one way individuals are trying to combat the stigma they feel and perceive from potential employers regarding their age is through cosmetic surgery. Procedures sought range from something as simple as Botox or collagen injections to complete face lifts, but the goal of these procedures is the same: to look more youthful in order to gain confidence and increase attractiveness to potential employers. The study showed that more than one in ten women would undergo a procedure for those reasons. Additionally, almost 75% of those surveyed felt that improving their appearance and looking more youthful would help them get hired and advance within their workplace.
In light of this increased interest in plastic surgery for professional reasons, Ponte Vedra Plastic Surgery offers an array of services to improve one’s appearance including financing options. Popular services include both surgical and non-surgical options for body and face. With assistance from Ponte Vedra Plastic Surgery, you can truly put your best face forward in your next job interview.
For any additional information about cosmetic procedures by Ponte Vedra Plastic Surgery, contact the main office at (904) 273-6200.